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30/50 super interesting classic psychological effects that will benefit you for a lifetime
2024/11/09
refers to the fact that people's standards for judging things can change with their mood, and that changes in these standards can often affect how people perceive things.
Case: Duo Duo was very confident in the market and wanted to surprise her boss, so she set a lower target of 100,000 yuan in her performance goals. After working hard, by the end of the month when the performance was summarized, Duo Duo had achieved 300,000 yuan in performance, which was highly praised by her boss, and she was promoted to supervisor without a hitch.
A casual remark by someone can make someone else very “upset” and lead to changes in attitude and behavior. This phenomenon is called the “waterfall psychological effect” in psychology. Just like a waterfall in nature, it is calm on top, but splashes and sends up mist below.
Example: 996 You are starting a difficult business. You hear Wang Shoufu's impassioned speech: “Young people, you need to set a small goal first, like 100 million.” Then you start thinking, “Yes, our company only makes 3 million a year, and a bunch of people work really hard for it, which is really bad...” Then you feel bad about the whole situation.
Refers to the psychological activity process in a specific context. The higher the emotional level, the greater the psychological slope, so it is easy to transform to the opposite emotional state, which is manifested as multiplicity and bipolarity.
Example: Almost everyone has encountered this situation: when meeting with friends, they are happy and lively; when alone, they are lonely and quiet; when going out for fun, they feel very happy, but when they return, they are annoyed by the monotony and boredom of daily life.
refers to the phenomenon that when people have a particular need or desire, they will take a strong interest in the object of their need, naturally or unnaturally pay attention to related information, and unconsciously filter out irrelevant information, resulting in selective attention.
Example: To show off his individuality, Dudu ordered a rare, original purple car, which won him a lot of attention. But at the same time, he unconsciously paid attention to purple cars around him every time he went out. Gradually, due to this excessive focus, he even felt that there were suddenly a lot more purple cars around him, even though there weren't.
Also known as the pseudo-drug effect or non-specific effect, it refers to the phenomenon in which a patient receives ineffective treatment, but still experiences a certain positive response based on “expectations of treatment” or “trust in medical personnel,” which relieves the patient's symptoms.
Case: At the turn of spring and summer, the original urban kids Duo Duo and Ni Ni and their classmates went on an outing to the wilderness. They were deeply attracted by the clear spring water, the green grassland and the charming scenery in front of them. During a break, Duo Duo was very happy to take the water bottle Ni Ni handed him and took a big sip. He couldn't help exclaiming, “The water in the mountains is really sweet!” In fact, he was still drinking the water Ni Ni brought from the city.
In a system with internal connections, a very small initial energy can lead to a chain reaction.** The emphasis is on the transmissibility and continuity of things.**
Example: Once at a gathering with her boyfriend's friends, everyone's girlfriend was wearing makeup, except Nini, who was bare-faced. Her boyfriend was a little upset at the time, but didn't say much. From that time on, the two had minor arguments from time to time, which later turned into big fights, and eventually the two ended their relationship with a war of words.
refers to the phenomenon that people have a stronger impression of things they have not yet finished than of things they have already finished. The Zygmunt effect is an important driving force for many people to finish their work, but some people will go to extremes, either because they are procrastinators and will never finish a task, or they must finish everything at once.
Case: Duo Duo played games day and night in order to win the game of the year, but in the end he fell ill and lost the chance to compete.
Refers to the psychological phenomenon caused by excessive, too strong or long-lasting stimulation, which causes extreme impatience or rebellion. The overrun effect gives people a lot of inspiration, such as the key to grabbing the audience's attention during a speech is the first three minutes, and the effective communication time is within 30 minutes. In addition, it is appropriate to criticize in a humorous way, and criticism and encouragement should go hand in hand.
Case: Duo Duo was scolded repeatedly by his mother for half an hour because he did not get good grades in an exam. She would not listen to Duo Duo's explanations. Finally, Duo Duo angrily slammed the door and went out. In the middle of the night, his mother reluctantly coaxed him back from a classmate's house.
Effects related to behavior and handling
refers to the phenomenon that when perceiving things, if the object of perception is incomplete, people will naturally use associations to supplement the incomplete object of perception in their minds. And in the process of making these associations and supplements, a stronger psychological effect is produced, and the impression becomes even more profound.
Example: In the course of a speech, leaving some gaps appropriately will achieve good results.
Refers to the phenomenon of first making a large, more demanding request, then making a smaller, less demanding request, and finally reaching an agreement between the two parties.
Example: The supplier initially quoted a very high price and said that the price was the bottom price. When you say that you already have a partner, the other party will often offer a very sincere surprise low price.